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M24_BB_PhiladelphiaCommercial

Philadelphia Commercial

Brown Bag Marketing designed a whole new brand for Philadelphia Commercial (formerly Philly Queen), a commercial division of Shaw Industries.  Brown Bag brought us in to create a video that showed off their snazzy new branding, and we worked closely with their team to orchestrate the one-day shoot up in Dalton.  We were able to put to good use our Kessler motion control system along with our Sony F5 to create some neat effects during the interviews.  Check out the shots with the interviewees featured with lots of activity behind them.  Then during the post-production process, the Brown Bag designers and Encyclomedia’s Graphic Designer collaborated on a graphics package that would match the clean, modern branding.  All this partnership paid off with a video that met everyone’s goals and that we enjoyed making.

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